The déjà vu of the Google favicon

Google favicon permutations (partial list)

Google favicon permutations (partial list)

A favicon is a small image that is generally used to reflect the identity of a web site. You can find it in the address bar, in your browser’s tabs, in the list of bookmarks or in some feed readers like Bloglines.

For the past few days i have been noticing Google’s new favicon and it was no surprise for me ,as i remember seeing it else where. AVG….hmmm even in Windows logo. Well it looks like a superimposed image of all those famous brands .

Its earlier favicon , the small g actually represented infinity .I hope you know ” google ” was derived from “googol ” which means 10^100.

Marissa Mayer
VP, Search Products & User Experience, and Micheal Lopez, Web Design Lead explain on the Google Blog:
”       We tried in total more than 300 permutations.The reason is that we wanted to develop a set of icons that would scale better to some new platforms like the iPhone and other mobile devices. So the new favicon is one of those, but we’ve also developed a group of logo-based icons that all hang together as a unified set.

André Resende, a computer science undergraduate student at the University of Campinas in Brazil, submitted the design that inspired our new favicon. His placement of a white ‘g’ on a color-blocked background was highly recognizable and attractive, while seeming to capture the essence of Google.Although we changed the color layout slightly and moved the ‘g’ off center, his submission formed the basis for our new design.

gogole-faviconAdditional readings :

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